Saturday, April 30, 2011

Entry 41: Mayhem Allstate Commercial

I start laughing every time I watch this commercial. I think Allstate really relates to its audience by showing accidents that consumers could easily see happening to them and needing an insurance who's going to cover them when they do happen. This actor is great, and really epitomizes what it feels like when someone gets in an accident that wasn't there fault. Or even if the accident was their fault, giving them certain circumstances where the accident is nearly unavoidable. The only problem I have with this ad is that it doesn't focus on the Allstate name, so consumers may know that this is an ad for an insurance company, but unsure of which insurance company.

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